One Thing Coffee opened winter of 2023, an unexpected cafe tucked away in the heart of Little Tokyo serving up some of most heart-felt, quality cups of coffee in the city, quickly becoming the community’s one thing that is needed.


One Thing Coffee Branding & Socials
Role: Art Director
Touch Points: Visual Identity Design, Brand Messaging, Product Photography



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The owners started the cafe inspired by the verse, Luke 10:42 “But few things are needed—or indeed only one.”

Their vision was to create coffee that would spread love around the city and create sanctuaries of rest. They sought a brand identity that would capture the heart behind their quality drinks.






Socials was a hit!
+ 19.7k views in the last two months with the newly renovated feed. 
 + 147.7% Profile Visits and + 180% External Link Taps 


























At the Home of Martha and Mary

38 As Jesus and his disciples were on their way, he came to a village where a woman named Martha opened her home to him. 39 She had a sister called Mary, who sat at the Lord’s feet listening to what he said. 40 But Martha was distracted by all the preparations that had to be made. She came to him and asked, “Lord, don’t you care that my sister has left me to do the work by myself? Tell her to help me!”

41 “Martha, Martha,” the Lord answered, “you are worried and upset about many things, 42 but few things are needed—or indeed only one. Mary has chosen what is better, and it will not be taken away from her.”